Nicole Beurkens

America’s Most Trusted Child Psychologist

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Dr. Nicole Beurkens

Clinical Insight. Scientific Credibility. Strategic Growth.

Helping health and wellness brands scale with credibility, integrity, and results.

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Meet Dr. Nicole Beurkens

I’m a licensed clinical psychologist, nutritionist, educator, entrepreneur, and former C-suite executive with nearly three decades of experience helping people improve their health through science-backed, human-centered strategies. Today, I partner with founders and companies to build products and brands that resonate—grounded in real clinical insight and delivered with the emotional intelligence that inspires action.

Throughout my career, I’ve worked at the intersection of science, strategy, and real-world impact. My experience spans clinical practice, leading a multi-disciplinary health clinic, executive leadership in supplement brand development and manufacturing, and advisory roles in scientific and government affairs. I’ve also formulated supplements, contributed to published research, authored a bestselling book, taught professional audiences, and served as a trusted expert in national media.

Now, I serve as a Clinical, Scientific, and Strategic Advisor to founders and companies building innovative products and platforms in the wellness space. My work supports everything from product development and education strategy to media engagement, team growth, and long-term brand positioning.

Whether I’m advising behind the scenes or representing your brand as an external expert, I bring depth, credibility, and real value to your business.

How I Support Brands

I support brands at every stage of development with customized advisory and consulting services that draw on a deep well of clinical, scientific, and operational experience. Areas of expertise include:

  • Clinical & Scientific Advisory - Guidance on product formulation, health claims, consumer safety, government affairs, and science-driven strategy.
  • Product Development & Positioning - Advising on new product ideas, clinical utility, ingredient selection, and positioning for long-term market success.
  • Content Strategy & Education - Translating complex health information into consumer and professional-facing content, brand messaging, and thought leadership.
  • Brand Ambassador & Expert Representation - Serving as a credible and relatable expert voice in media, marketing, events, and consumer communications.
  • Founder, Executive & Team Advising - Support for founders and teams to improve communication, navigate conflict, and build alignment for sustainable performance and well-being.

A Proven Track Record Across Industries

My work spans multiple domains and business models, including: 

  • Owning and running a multi-disciplinary integrative health clinic
  • Leading and advising supplement companies (B2B and DTC)
  • Scientific leadership in product R&D and manufacturing
  • Consulting for healthcare systems, educational institutions, and consumer brands
  • Creating high-impact health content as a writer, podcast host, and educator
  • National media appearances and brand representation on TV, podcasts, and digital platforms

This cross-sector experience allows me to understand and advise on the full lifecycle of a health or wellness brand—from clinical credibility to operational execution to consumer trust.

Who I Work With

I collaborate with purpose-driven founders, executives, and teams who are building or scaling the next generation of health-focused products, platforms, or services. Whether you’re launching a supplement line, expanding a digital health offering, or integrating evidence-based strategies into your wellness brand, I can help. Clients include:

  • Supplement and functional CPG brands
  • Digital and telehealth platforms
  • Educational wellness programs
  • Health tech startups
  • Media-forward wellness brands

Why It Works

In today’s fiercely competitive market, what sets successful brands apart is their ability to combine real science, clear messaging, and authentic connection. I bring a rare combination of clinical training, research literacy, business leadership, and communication expertise—helping brands earn trust, drive revenue, and make a bigger impact.

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Experience That Translates To Results

I bring is more than credentials—it’s firsthand leadership experience across every side of the industry:

  • Clinical practice and healthcare leadership
  • Scientific advisory roles in supplement and wellness companies
  • CEO and executive roles in B2B and B2C product development and manufacturing
  • Consulting across CPG, digital health, and education sectors
  • Bestselling author and media contributor with national visibility

This unique mix allows me to understand the science, the people, and the business—so I can help you make smart, strategic decisions that move the needle.